Tails.com Example Recipes Adult Hypoallergenic vs Naturo Puppy Grain Free Dry

Same open algorithm, same data, side by side - so the label wins, not the marketing. How we rate

The short answer

Naturo Puppy Grain Free Dry takes it +8 points

84/100 Naturo Puppy Grain Free Dry vs 76/100 Tails.com Example Recipes Adult Hypoallergenic

Tails.com Example Recipes Adult Hypoallergenic costs less to feed: £1.05 a day against £1.09.
Both scored by the same open algorithm - the full working is below, every point accounted for.

Attribute	Tails Tails.com Example Recipes Adult Hypoallergenic Full review	Naturo Naturo Puppy Grain Free Dry Full review
ODF Score	76/100 Good	84/100 Very good (best in this row)
Price per day	£1.05 / day approx. (best in this row)	£1.09 / day approx.
Best price per kg	£5.26 / kg (best in this row)	£5.50 / kg
Food type	Dry	Dry
Life stage	Adult & senior	Puppy
Properties	Grain free Gluten free Natural	Grain free Gluten free Hypoallergenic Natural
Nutrition
Protein (% DM)	27.1%	30.4% est.
Fat (% DM)	11.6%	14.1% est.
Est. carbs (% DM)	47.7%	42.9% est.
Fibre (% DM)	4%	3.3% est.
Ash (% DM)	9.6%	9.2% est.
Energy	364 kcal/100g	366 kcal/100g
First 5 ingredients	Chicken 40% Sweet potato Potato Poultry meal 8.2% Beet pulp	Chicken 50% Sweet potato 26% Peas 5% Beet pulp Poultry fat 4%
Where the points went
Ingredient quality (of 40)	27 / 40	31.6 / 40 (best in this row)
Meat content (of 15)	15 / 15 (best in this row)	14.6 / 15
Labelling clarity (of 15)	11.9 / 15	14.4 / 15 (best in this row)
Additives (of 10)	10 / 10	10 / 10
Nutritional balance (of 10)	6.1 / 10	7.1 / 10 (best in this row)
Processing (of 10)	6 / 10	6 / 10
Red-flag penalties	0	0
Label last verified	July 17, 2026	July 17, 2026

Green-tinted cells mark the best value in that row - highest score, lowest price, most points.

ODF Score: 76/100 Good
Price per day: £1.05 / day approx. best
Best price per kg: £5.26 / kg best
Food type: Dry
Life stage: Adult & senior
Properties: Grain free Gluten free Natural
Protein (% DM): 27.1%
Fat (% DM): 11.6%
Est. carbs (% DM): 47.7%
Fibre (% DM): 4%
Ash (% DM): 9.6%
Energy: 364 kcal/100g
First 5 ingredients: Chicken 40% Sweet potato Potato Poultry meal 8.2% Beet pulp
Ingredient quality (of 40): 27 / 40
Meat content (of 15): 15 / 15 best
Labelling clarity (of 15): 11.9 / 15
Additives (of 10): 10 / 10
Nutritional balance (of 10): 6.1 / 10
Processing (of 10): 6 / 10
Red-flag penalties: 0
Label last verified: July 17, 2026

ODF Score: 84/100 Very good best
Price per day: £1.09 / day approx.
Best price per kg: £5.50 / kg
Food type: Dry
Life stage: Puppy
Properties: Grain free Gluten free Hypoallergenic Natural
Protein (% DM): 30.4% est.
Fat (% DM): 14.1% est.
Est. carbs (% DM): 42.9% est.
Fibre (% DM): 3.3% est.
Ash (% DM): 9.2% est.
Energy: 366 kcal/100g
First 5 ingredients: Chicken 50% Sweet potato 26% Peas 5% Beet pulp Poultry fat 4%
Ingredient quality (of 40): 31.6 / 40 best
Meat content (of 15): 14.6 / 15
Labelling clarity (of 15): 14.4 / 15 best
Additives (of 10): 10 / 10
Nutritional balance (of 10): 7.1 / 10 best
Processing (of 10): 6 / 10
Red-flag penalties: 0
Label last verified: July 17, 2026

Ingredient differences

What only one recipe contains - the shared ingredients are tucked away at the bottom.

These recipes are 35% the same: 9 shared ingredients, and 17 that appear in only one of them. The differences are below.

Chicken fat Chicken gravy Potato Poultry meal Poultry gravy Vitamins and minerals Seaweed / kelp Salt

Chicken digest Peas Pea starch Carrot Tomato pomace Algae FOS (prebiotic) MOS (prebiotic) Rosemary extract

Show the 9 ingredients they share

Chicken Chicken meal Sweet potato Poultry fat Beet pulp Linseed Glucosamine Chondroitin Yucca

Good quality Acceptable / watch the amount Red flag

This is label analysis, not veterinary advice - if your dog has a health condition, talk to your vet before switching foods.