Where the points went
The full breakdown, exactly as the algorithm scored it. How our rating works
Our analysis
Breaking the 31 down: the biggest single loss is ingredient quality, where it takes 0 of a possible 40. Its strongest showing is additives at 10 of 10.
The label declares no meat percentage at all, so there is no way to verify how much of the recipe is animal protein, and the ingredient list is only partly specific.
Ingredients
As printed on the label.
We haven't matched this label to our ingredient database yet - the colour-coded view lands when we have.
Feeding & cost
What a bag actually costs to feed - worked out per dog, not per pack.
| Pack size | RRP | Per kg |
|---|---|---|
| 300 g | £3.99 | £13.30 |
How heavy is your dog?
A typical 15 kg adult dog needs about 1227 g a day = £16.32 / day, £496.13 / month.
How we work this out
- Energy: an adult dog at rest needs about 95 × weight0.75 kcal a day (the FEDIAF maintenance formula - a 15 kg dog works out near 725 kcal).
- Portion: divide that by this food's energy density, 59 kcal/100g, to get the grams above - a denser food needs fewer grams.
- Cost: multiply the grams by this food's price, £13.30 / kg, for the daily cost, then by 30.4 days for the month.
Estimates scale to your dog's weight and the food's calorie density - a denser food needs fewer grams. A rough guide; always follow the pack. Try the full feeding calculator
Nutrition
Declared analysis converted to a dry-matter basis, so wet and dry foods compare fairly.
Protein
Fat
Fibre
Similar foods that score higher
Same type and life stage, better ODF Score, comparable price per day.
Write a review of Alexander's Natural Kefir Paws
Related guides
This is label analysis, not veterinary advice - if your dog has a health condition, talk to your vet before switching foods.