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Hill's · wet

Hill’s Adult 1+ Perfect Digestion review

WetAdultFussy eaters
Avoid

One of the weakest wet foods we have rated. Just 10% declared meat content, and the label keeps too much vague. Feeding it costs about £5.78 a day for a typical adult dog - the breakdown below shows exactly what that buys.

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Label data last verified

Image © Hill's

+ Add to compare
Top 89%scores higher than 11% of rated foodsacross all 3530 foods we've scored
Avoidscore bandthe dot marks where it sits among every food we've rated
£5.78per day for a 15 kg dogcheaper than 20% of wet foods
10%declared meat content

Where the points went

The full breakdown, exactly as the algorithm scored it. How our rating works

Ingredient quality
Weighted ingredient quality 44/100 across 13 ingredients (declared percentages used for 3, position estimates for the rest). Named meat is only 11% of the recognised recipe, so the quality score is anchored down towards a plant-led food.
15.8 / 40
Label clarity
Vague category terms on the label (Meat and animal by-products, grains, vegetable by-products) - naming points withheld; percentages cover 4% of the recipe (+0.3); meat sources named (+2); variable-composition wording - fixed-formula points withheld.
2.3 / 15
Additives
No artificial colours, flavours, controversial preservatives or added sugars found.
10 / 10
Red flags
Meat and animal by-products leads the label (-10); grains at position 2 (-16); vegetable by-products at position 3 (-12); oils and fats. ActivBiome+ Digestion Prebiotic Blend : ground pecan shell at position 9 (-6); penalties capped at -25 (uncapped: -44).
-25 / 0
Meat content
Declared meat content 10%.
5 / 15
Nutritional balance
Estimated carbohydrate 50% dry matter (high); fat 16.1% DM in the healthy band; fibre 4.3% DM (+2); ash 5.1% DM - sensible mineral load (+2); functional extras: omega-3 source (+1).
5.8 / 10
Processing
Retorted wet food.
6 / 10
ODF Score
Algorithm v1.4.0 · scored July 28, 2026 · full methodology public
20 / 100

Our analysis

Breaking the 20 down: the biggest single loss is ingredient quality, where it takes 15.8 of a possible 40. Its strongest showing is additives at 10 of 10. On top of that, 25 points are deducted outright for red-flag ingredients - a penalty applied before anything else is counted, which is why the total lands where it does.

The label declares 10% meat, which is a low figure, and a declared low figure is still more honest than silence, and the ingredient list leans on vague groupings instead of naming what is actually in the bag.

At about £5.78 a day to feed a 15kg dog, the question is not whether it is cheap but whether the label justifies the price - and on our scoring, it does not.

Ingredients

Straight from the label, grouped by role - every ingredient is coloured by our published classification and links to its full page.

Meat & fish

Meat and animal by-products 10% chickenchicken 10%oils and fats. ActivBiome+ Digestion Prebiotic Blend 1.3%

Carbs & grains

grainsvegetable by-productsdried citrus pulp

Fruit & veg

vegetables 3%fruitsdried beet pulpdried cranberries

Supplements & extras

eggs and egg productsmineralsseedslinseed
Good qualityAcceptable / watch the amountRed flagGeneric / neutralOutlined = first five on the label

Feeding & cost

What a bag actually costs to feed - worked out per dog, not per pack.

Pack sizeRRPPer kg
2.2 kg--
4.4 kg--

How heavy is your dog?

A typical 15 kg adult dog needs about 717 g a day = £5.78 / day, £175.71 / month.

How we work this out
  1. Energy: an adult dog at rest needs about 95 × weight0.75 kcal a day (the FEDIAF maintenance formula - a 15 kg dog works out near 725 kcal).
  2. Portion: divide that by this food's energy density, 101 kcal/100g, to get the grams above - a denser food needs fewer grams.
  3. Cost: multiply the grams by this food's price, £8.06 / kg, for the daily cost, then by 30.4 days for the month.

Estimates scale to your dog's weight and the food's calorie density - a denser food needs fewer grams. A rough guide; always follow the pack. Try the full feeding calculator

Nutrition

Declared analysis converted to a dry-matter basis, so wet and dry foods compare fairly.

Protein

24.3 % DM
Directory average: 42.6

Fat

16.1 % DM
Directory average: 27.9

Est. carbs

50.2 % DM
Directory average: 18.3

Fibre

4.3 % DM
Directory average: 3.9

Ash

5.1 % DM
Directory average: 10.7

Carbohydrates are estimated: 100% minus protein, fat, fibre, ash and moisture.

Similar foods that score higher

Same type and life stage, better ODF Score, comparable price per day.

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This is label analysis, not veterinary advice - if your dog has a health condition, talk to your vet before switching foods.

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