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Purizon · treat

Purizon Superfoods Snacks review

TreatAdultGrain freeNatural
Very good

A genuinely strong treat food. 35% declared meat content is respectable, and the label tells you exactly what is inside. The breakdown below shows exactly where every point went.

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Label last checked

Image © Purizon

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Top 11%scores higher than 89% of rated foodsacross all 3458 foods we've scored
Very goodscore bandthe dot marks where it sits among every food we've rated
35%declared meat content

Where the points went

The full breakdown, exactly as the algorithm scored it. How our rating works

Ingredient quality
Weighted ingredient quality 77/100 across 17 ingredients (declared percentages used for 13, position estimates for the rest).
30.8 / 40
Label clarity
Every ingredient individually named (+5); percentages cover 100% of the recipe (+6); meat sources named (+2); recipe reads as a fixed formula (+2).
15 / 15
Additives
No artificial colours, flavours, controversial preservatives or added sugars found.
10 / 10
Red flags
No red-flag ingredients.
0 / 0
ODF Score
Algorithm v1.4.0 · scored July 30, 2026 · full methodology public
86 / 100

Our analysis

Breaking the 86 down: the biggest single loss is ingredient quality, where it takes 30.8 of a possible 40. Its strongest showing is label transparency at 15 of 15.

The label declares 35% meat, which is a real number, which already puts it ahead of the many that print none, and the ingredient list names things individually rather than hiding them in catch-all categories.

Ingredients

Straight from the label, grouped by role - every ingredient is coloured by our published classification and links to its full page.

Meat & fish

Chicken with HerringPumpkin & Apple: Chicken protein 35%herring protein 10%hydrolysed chicken liver 2%Carrots & Blackberries: Salmon protein 35%Peas & Cranberries: Beef protein 30%

Fruit & veg

dried apple pulp 8%pumpkin 2%carrots 2%dried sea buckthorn 1%peas 12%potatoesdried blackberries 1%dried cranberries 1%

Oils & fats

chicken fat 7%rapeseed oil

Supplements & extras

linseed
Good qualityAcceptable / watch the amountRed flagGeneric / neutralOutlined = first five on the label

Nutrition

Declared analysis converted to a dry-matter basis, so wet and dry foods compare fairly.

Protein

40.2 % DM
Directory average: 43

Fat

13 % DM
Directory average: 11.1

Est. carbs

37 % DM
Directory average: 38.7

Fibre

2.7 % DM
Directory average: 2

Ash

7.1 % DM
Directory average: 6.4

Moisture isn't declared on this label - dry-matter figures assume 8% (typical for a dry food) and are marked estimated.

Carbohydrates are estimated: 100% minus protein, fat, fibre, ash and moisture.

Similar foods that score higher

Same type and life stage, better ODF Score, comparable price per day.

More from Purizon

Other foods in this range, whatever they score - the full picture, not just the top of the list.

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This is label analysis, not veterinary advice - if your dog has a health condition, talk to your vet before switching foods.

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