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Pedigree · dry

Pedigree ® COMPLETE™ Puppy Beef & Vegetables review

One of the weakest dry foods we have rated. Just 4% declared meat content, and the label keeps too much vague. Feeding it costs about 45p a day for a typical adult dog - the breakdown below shows exactly what that buys.

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ODF Score 7/100 Avoid
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Top 99%scores higher than 2% of rated foodsacross all 3075 foods we've scored
Avoidscore bandthe dot marks where it sits among every food we've rated
£0.45per day for a 10 kg dogcheaper than 81% of dry foods
4%declared meat content
United Kingdombrand origin
353kcal per 100 g

Where the points went

The full breakdown, exactly as the algorithm scored it. How our rating works

Ingredient quality
Weighted ingredient quality 26/100 across 7 ingredients (declared percentages used for 4, position estimates for the rest). Named meat is only 25% of the recognised recipe, so the quality score is anchored down towards a plant-led food.
10.5 / 40
Label clarity
Vague category terms on the label (Cereals, meat and animal by-products, oils and fats) - naming points withheld; no percentages declared at all - the recipe is unverifiable; meat sources named (+2); variable-composition wording - fixed-formula points withheld.
2 / 15
Additives
Unnamed preservative - the label does not say which (-4).
6 / 10
Red flags
Cereals leads the label (-10); meat and animal by-products at position 2 (-16); oils and fats at position 3 (-12); vegetable by-products at position 4 (-12); penalties capped at -25 (uncapped: -50).
-25 / 0
Meat content
Declared meat content 4%.
3.8 / 15
Nutritional balance
Estimated carbohydrate 58% dry matter (very high); fat 9.8% DM in the healthy band; moisture not declared - 8% assumed for the dry-matter maths; fibre 2.7% DM (+2); ash 7.6% DM - sensible mineral load (+2).
4 / 10
Processing
Assumed extruded kibble (standard high-heat process).
6 / 10
ODF Score
Algorithm v1.4.1 · scored August 19, 2026 · full methodology public
7 / 100

Our analysis

Breaking the 7 down: the biggest single loss is ingredient quality, where it takes 10.5 of a possible 40. On top of that, 25 points are deducted outright for red-flag ingredients - a penalty applied before anything else is counted, which is why the total lands where it does.

The label declares 4% meat, which is a low figure, and a declared low figure is still more honest than silence, and the ingredient list leans on vague groupings instead of naming what is actually in the bag.

At about 45p a day to feed a 10kg dog, the question is not whether it is cheap but whether the label justifies the price - and on our scoring, it does not.

Ingredients

Straight from the label, grouped by role - every ingredient is coloured by our published classification and links to its full page.

Meat & fish

meat and animal by-products including 4% beefincluding 4% beef 4%oils and fats

Carbs & grains

Cereals*vegetable by-productsincluding 3% dried beet pulp* 3%

Fruit & veg

vegetables*including 0.7% mix of dried peas and carrots 0.7%equivalent to 4% mix of peas and carrots

Supplements & extras

mineralsyeastincluding 0.4% brewer's yeast 0.4%
Good qualityAcceptable / watch the amountRed flagGeneric / neutralOutlined = first five on the label
Additives (as declared on the label)
Nutritional additives: Vitamin B₂ (13.3mg), vitamin D₃ (1594 IU), vitamin E (100mg), biotin (0.18mg), copper [cupric(II) sulphate pentahydrate] (8.1mg), iodine [potassium iodide] (2mg), manganese [manganous sulphate monohydrate] (24.8mg), selenium [sodium selenite] (0.15mg), zinc [zinc sulphate monohydrate] (70.1mg). Technological additives: Antioxidants, preservatives.

Feeding & cost

What a bag actually costs to feed - worked out per dog, not per pack.

Pack sizeRRPPer kg
12 kg£32.00£2.67

How heavy is your dog?

A typical 10 kg adult dog needs about 151 g a day = £0.45 / day, £13.68 / month.

How we work this out
  1. Energy: an adult dog at rest needs about 95 × weight0.75 kcal a day (the FEDIAF maintenance formula - a 10 kg dog works out near 534 kcal).
  2. Portion: divide that by this food's energy density, 353 kcal/100g, to get the grams above - a denser food needs fewer grams.
  3. Cost: multiply the grams by this food's price, £2.96 / kg, for the daily cost, then by 30.4 days for the month.

Estimates scale to your dog's weight and the food's calorie density - a denser food needs fewer grams. A rough guide; always follow the pack. This is a puppy food, but the figures above are for an adult dog at maintenance - the same reference we use on every food so costs stay comparable. A growing puppy needs roughly twice the energy for its weight, so feed to the pack, not to this. Try the full feeding calculator

Nutrition

Declared analysis converted to a dry-matter basis, so wet and dry foods compare fairly.

Protein

21.7 % DM
Directory average: 28.2

Fat

9.8 % DM
Directory average: 14.8

Est. carbs

58.2 % DM
Directory average: 45.2

Fibre

2.7 % DM
Directory average: 3.6

Ash

7.6 % DM
Directory average: 7.9

Energy

353 kcal/100g
Directory average: 365.3

Moisture isn't declared on this label - dry-matter figures assume 8% (typical for a dry food) and are marked estimated.

Carbohydrates are estimated: 100% minus protein, fat, fibre, ash and moisture.

Similar foods that score higher

Same type and life stage, better ODF Score, comparable price per day.

More from Pedigree

Other foods in this range, whatever they score - the full picture, not just the top of the list.

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This is label analysis, not veterinary advice - if your dog has a health condition, talk to your vet before switching foods.

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