Where the points went
The full breakdown, exactly as the algorithm scored it. How our rating works
Our analysis
Breaking the 82 down: the biggest single loss is ingredient quality, where it takes 30.6 of a possible 40. Its strongest showing is additives at 10 of 10.
The label declares 26% meat, which is a real number, which already puts it ahead of the many that print none, and the ingredient list names things individually rather than hiding them in catch-all categories.
Ingredients
Straight from the label, grouped by role - every ingredient is coloured by our published classification and links to its full page.
Oils & fats
Supplements & extras
Feeding & cost
What a bag actually costs to feed - worked out per dog, not per pack.
| Pack size | RRP | Per kg |
|---|---|---|
| 55 g | - | - |
| 110 g | - | - |
How heavy is your dog?
A typical 15 kg adult dog needs about 188 g a day = ยฃ9.21 / day, ยฃ279.98 / month.
How we work this out
- Energy: an adult dog at rest needs about 95 × weight0.75 kcal a day (the FEDIAF maintenance formula - a 15 kg dog works out near 725 kcal).
- Portion: we don't have this food's calories yet, so we fall back to a rough 12.5 g per kg of dog.
- Cost: multiply the grams by this food's price, ยฃ49.00 / kg, for the daily cost, then by 30.4 days for the month.
Estimates scale to your dog's weight and the food's calorie density - a denser food needs fewer grams. A rough guide; always follow the pack. Try the full feeding calculator
Nutrition
No declared analysis yet
The manufacturer's analytical constituents appear here once we've verified the label.
Similar foods that score higher
Same type and life stage, better ODF Score, comparable price per day.
Write a review of Crave Protein Strips with Chicken & Turkey
Related guides
This is label analysis, not veterinary advice - if your dog has a health condition, talk to your vet before switching foods.