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Pala · air-dried

Pala Chicken review

An genuinely strong air-dried food. 76% declared meat content leads the label. Feeding it costs about £4.41 a day for a typical adult dog - the breakdown below shows exactly what that buys.

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Air-driedGrain freeNaturalFussy eatersHigh energy
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Image © Pala

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ODF Score 85/100 Very good
Our community ratingNo owner reviews yet - be the first.
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Top 16%scores higher than 84% of rated foodsacross all 3075 foods we've scored
Very goodscore bandthe dot marks where it sits among every food we've rated
£4.41 approx.per day for a 10 kg dogcheaper than 32% of air-dried foods
76%declared meat content
Estoniabrand origin
520kcal per 100 g

Where the points went

The full breakdown, exactly as the algorithm scored it. How our rating works

Ingredient quality
Weighted ingredient quality 90/100 across 20 ingredients (declared percentages used for 2, position estimates for the rest).
35.9 / 40
Label clarity
Vague category terms on the label (Bamboo Fibre) - naming points withheld; percentages cover 82% of the recipe (+4.9); meat sources named (+2); recipe reads as a fixed formula (+2).
8.9 / 15
Additives
No artificial colours, flavours, controversial preservatives or added sugars found.
10 / 10
Red flags
No red-flag ingredients.
0 / 0
Meat content
Declared meat content 76%.
15 / 15
Nutritional balance
Estimated carbohydrate 6% dry matter (low); fat 43.3% DM is high (obesity/pancreatitis watch) (-2.0); fibre 2.2% DM (+2); ash 7.8% DM - sensible mineral load (+2); functional extras: named botanicals (+1).
7 / 10
Processing
Air-dried - gentle preservation.
8 / 10
ODF Score
Algorithm v1.4.1 · scored August 19, 2026 · full methodology public
85 / 100

Our analysis

Breaking the 85 down: the biggest single loss is label transparency, where it takes 8.9 of a possible 15. Its strongest showing is declared meat content at 15 of 15.

The label declares 76% meat, which is unusually specific - most brands never print a figure at all, and the ingredient list is only partly specific.

At about £4.41 a day to feed a 10kg dog, the question is not whether it is cheap but whether the label justifies the price - and on our scoring, it broadly does.

Ingredients

Straight from the label, grouped by role - every ingredient is coloured by our published classification and links to its full page.

Meat & fish

Chicken 76%

Carbs & grains

Bamboo Fibre

Fruit & veg

CarrotCabbageBeetrootKelpCranberryBlueberrySea Buckthorn

Oils & fats

Flaxseed Oil

Supplements & extras

Egg 6%WheatgrassCrabshellOreganoNatural Tocopherols with Rosemary ExtractTurmericSea SaltThymeCitrus BioflavonoidsBlack Pepper
Good qualityAcceptable / watch the amountRed flagGeneric / neutralOutlined = first five on the label

Feeding & cost

What a bag actually costs to feed - worked out per dog, not per pack.

Pack sizeRRPPer kg
1 kg£42.95£42.95

How heavy is your dog?

A typical 10 kg adult dog needs about 103 g a day = £4.42 / day, £134.37 / month.

How we work this out
  1. Energy: an adult dog at rest needs about 95 × weight0.75 kcal a day (the FEDIAF maintenance formula - a 10 kg dog works out near 534 kcal).
  2. Portion: divide that by this food's energy density, 520 kcal/100g, to get the grams above - a denser food needs fewer grams.
  3. Cost: multiply the grams by this food's price, £42.95 / kg, for the daily cost, then by 30.4 days for the month.

Estimates scale to your dog's weight and the food's calorie density - a denser food needs fewer grams. A rough guide; always follow the pack. Try the full feeding calculator

Nutrition

Declared analysis converted to a dry-matter basis, so wet and dry foods compare fairly.

Protein

41.1 % DM
Directory average: 39.5

Fat

43.3 % DM
Directory average: 22.5

Est. carbs

5.6 % DM
Directory average: 29

Fibre

2.2 % DM
Directory average: 3

Ash

7.8 % DM
Directory average: 8.2

Energy

520 kcal/100g
Directory average: 402.1

Carbohydrates are estimated: 100% minus protein, fat, fibre, ash and moisture.

Similar foods that score higher

Same type and life stage, better ODF Score, comparable price per day.

More from Pala

Other foods in this range, whatever they score - the full picture, not just the top of the list.

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This is label analysis, not veterinary advice - if your dog has a health condition, talk to your vet before switching foods.

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